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Airports: Technology at the Service of Passengers


Technology plays an important role in making travel an enjoyable experience. The challenge of airport management is to combine a good passenger experience with what needs to be done: regulatory obligations, operational safety, making the airport attractive for airlines, a good commercial mix, among others. All combined to generate enough revenue to cover costs and satisfy shareholders.
Technology has indisputably transformed our lives. With airports it was no different, but in this industry the transformation was enormous, and many times we don't even realize how much we are taking advantage of it. With this text, I intend to demonstrate small examples of how technology in airports has introduced a range of solutions aimed at transforming the experience of an easier, more pleasant and safer trip. Checking-In Remember when you had to queue and check-in in person? It is impossible to specify a date, but this happened gradually with the popularization of the internet (it started on websites) with some resistance in which some passengers still resisted the change. But with the popularization of smartphones it was a path of no return. Airline applications deliver more and more resources to manage your trip in the palm of your hand. Baggage Still in the process of evolution, in individual or joint initiatives by airlines and airports, the best formula for the self-service process of checking baggage is gaining shape and followers. 1-step (all done in one window) or 2-steps (first label and then dispatch), airport solution providers work on studies and analyzes to prove technical and commercial feasibility. The truth is that, both for the passenger and for the airport, the less queue the better. Some companies are already testing a ‘premium’ format for checking baggage at home, in which the airline searches for the baggage in advance at the passenger's house and makes the dispatch. In this way, the passenger arrives just to fly, without queuing for dispatch. Once tagged and linked to the ticket, the tag code is read at each checkpoint, up to the aircraft. In this way, the airline can check the status and current location of each bag. Boarding Area The departure lounge at an airport is considered a restricted security area, and requires internationally regulated security procedures. In this case, there is no way to escape a queue to go through an individual security procedure. But technology can be employed to minimize time. Ticket readers with automated gates, in sufficient numbers, minimize queuing for ticket checks. At this point, facial biometrics technologies may already be available in some operations, and should be a standardization trend in the near future. Technologies for measuring the density of people can be used to calculate the waiting time in queues. In this way, the airport operation can be alerted to make adjustments with opening or closing scanner positions for people and hand luggage. Shopping A good commercial mix, with food and shopping options, certainly makes the experience of passing through the airport more pleasant. Going further, understanding the consumption preferences of each passenger, with the help of historical data and big data, allows the airport to know which passengers on a given flight prefer a certain product or store, thus allowing assertive commercial promotions.From Safety Enhancements to Simplifying Passenger Experiences, Streamlining Operations and Managing Air Traffic, Technology Continues to Revolutionize the Aviation Industry